YOU NEED VIDEOS THAT GET ENGAGEMENT
Video Articles measurably grow your social engagement through powerful storytelling.
WHAT IS A VIDEO ARTICLE?
Here's an example, which garnered 12 million views.
More examples below.
33% of all online activity is spent watching video.
Social video generates 1200% more shares than text and images combined.
85% of Facebook videos are watched without sound.
We identify what will surprise and delight your
unique audience with engaging content
We find and generate relevant stories that drive
real engagement with your audience.
From scriptwriting to completed files, ready to post. Includes subtitle and captions.
Will I be able to request changes to the videos?For each video, there is 1 round of suggested changes you can supply. However, we've found that videos that had the fewest changes from the original concept quantitatively have the highest view count. We spend significant time researching your brand and target user to identify the content themes that will result in high traction on social media. Each month this process gets refined to zero in on the kind of content that will make your audience go 😍
Do you shoot original video in these packages?We focus on pulling content from other sources and position these videos as journalistic content. However, we do offer production packages as well. Please let us know if you are interested in a quote that includes original content production. These packages do not include shooting original content. Our experience generating over 70 million views with video articles has led us to believe that shooting original content rarely increase engagement.
Will you promote these videos for me?Promotion is not included in these packages. These packages work best for organizations that have a social media/marketing manager, but need greatcontent. We do have partnerships that enable us to cross-post to facebook pages that can reach over 300 million people. Distribution placements and strategy are separate from these packages. Contact us to ask about add-ons.
How hands off is this? What do I need to do?We designed these packages to be very hands off. We do the research, sourcing, scripting and production to deliver your content manager grade-A content consistently. The onboarding process requires us to get to know you and your brand growth KPI's so that our content hits your goals and drives meaningful engagement.